About

Welcome to Embroido!
I feel that an introduction is in order. My name is Mike Guccione. I created Sewforless.com way back in August of 2000 (where does the time go?). Our goal was to create an extension of our brick and mortar embroidery and sewing store, and here we are! As the internet advances in popularity, so does embroidery, both for the hobbyist and the professional. This blog is one way that we can reach out to our customers and help to understand each other better. While the business aspect of our company is obviously important, so is getting to know our customers better. I hope that you enjoy this extension of Sewforless.com, we look forward to bringing you more of the embroidery world. Look for more fun stuff in the future!

Got some embroidery info or news you feel may make interesting and informative reading? Drop us a line at info [at] embroido.com.